Marketing Concentration

In addition to Business Management core courses students must select and complete one of the concentrations listed here. Below are the requirements for the Marketing concentration option:

Requirements
CRN Course Name Credits
Bus 320 Global Marketing 3 credits
Bus 411 Business Policy and Strategic Planning 3 credits
Bus 341 Business Negotiations 3 credits
Psy 422 Social Influence or 3 credits
Psy 360 Social Psychology 3 credits
Elc 310 Introductions to E-Marketing 3 credits
Mat 352 Statistics II 3 credits
Bus 412 Marketing Research 3 credits